News & Events

Two Ten Blog

Sharing the Love on #TwoTenTuesday

Blog picturesTwo Ten Tuesday was a great success!
Associates from footwear companies across the country celebrated Two Ten’s birthday in fun and engaging ways that helped to broaden awareness of the Foundation’s mission and raise money for footwear families in need.

“It has been so inspiring to see the creative ways each company has embraced the opportunity to bring together their teams in celebration of Two Ten Tuesday,” said Kate Atkinson Kaplan, director of development at Two Ten. “We’re so grateful for all of our partners in the industry, whose support will enable us to be successful for another 75 years.”

For Two Ten Tuesday, Deer Stags held a companywide Bake Sale, which netted about $300. “It was an opportunity to remind our staff that Two Ten is there for them in times of need, and how valuable Two Ten is to our industry,” said Danny Muskat, National Sales Manager, Deer Stags.  “The event was part of our employee giving program that has been well received by our staff, and will yield approximately $5,000 in donations in its first year.”

Other participating companies include: Birkenstock, Crocs, Dansko, Earth, Inc., Foot Locker, Lacoste, RG Barry, Rockport, Reebok, Adidas,, Steve Madden and Weyco Group.  

Thank you to everyone who participated.  It means a great deal, not only to us here at Two Ten, but to the thousands of shoepeople we support every year.

See you in 2016!

To learn more about Two Ten Tuesday or to get involved  in 2016 contact Ashley Boucher Caywood at

Leave a Reply

Your email address will not be published. Required fields are marked *