Offering Hope
Two Ten offers hope in times of disaster or hardship through emergency financial relief and a broad range of employee assistance resources and services including legal, financial and mental health counseling.
"I'm the first college grad in my family. I couldn't have done it without my Dad's job in footwear and help from Two Ten."
"The hurricane hit three days ago. We still have no power and we've had a hard time getting groceries, gas and baby formula."
"My daughter needs emergency surgery. It has to be done but insurance won't cover it all. We don't know what to do."
"My car was stolen the day I was moving. Not only was it fully paid off already but all my kids' clothes and toys were in the back seat."
"When my fiancée died suddenly I was in shock. Losing his income was another shock. I had to take out a loan just to pay funeral expenses."
in disaster and hardship relief
awarded in just the last five years
in college scholarships
awarded since 1969
applications processed quickly
funding delivered via echecks
“You let me grieve in peace and gave me tools and resources to help me get back on my feet again after losing my daughter.”
“We were forced to close our family shoe store and we're struggling. It's a hard thing to ask for help but Two Ten understands.”
“I found myself in a really bad situation. It could have been so much worse but luckily Two Ten was there to help me out.”
“I was under so much stress when I lost my job. I didn't know how I was going to pay the mortgage. Two Ten helped us stay in our home.”
“My coworkers told me about Two Ten years ago but I never needed any help, not until Hurricane Fiona. I am truly grateful.”
Two Ten offers hope in times of disaster or hardship through emergency financial relief and a broad range of employee assistance resources and services including legal, financial and mental health counseling.
Two Ten provides opportunity to rise through educational grants for footwear employees seeking upskilling and professional development as well as college scholarships for employees and their dependents.
Two Ten builds community and offers ways to connect with colleagues across the industry, join networking and affinity groups, serve on industry councils and advisory boards, and find common purpose in volunteering.
Emergency relief for footwear families impacted by natural disasters or facing hardship due to special circumstances.
Legal, financial and mental health counseling as well as other tools and resources to enhance your wellbeing, at work and at home.
Upskilling and professional development grants for employees and college scholarships for employees and their dependents.
It's the hottest ticket in town during June FFANY. The Two Ten Gala brings together more footwear industry leaders than any other single event. Gala attendance is a benefit offered to corporate partners and sponsors of Two Ten. If you are unsure as to whether your company is eligible to attend, please contact development@twoten.org or buy individual tickets below.
June 2, 2026
6:30PM - 9:30PM
The Glasshouse, 660 12th Avenue, New York, NY 10019
Event March 4, 2026 6:00 PM–7:30 PM
WIFI is coming to Charlotte! We’re hosting an evening of networking and cocktails bringing together women across the footwear industry. Whether you’re meeting someone new or reconnecting with people you already know, this is a relaxed opportunity to build and maintain professional relationships.
Register NowNews February 17, 2026
Two Ten Footwear Foundation today announced that Mark Lardie, President and CEO of Rack Room Shoes, will be the 2026 recipient of the A.A. Bloom Memorial Award, which recognizes extraordinary service to advance the Foundation's mission of lifting lives in footwear.
Read MoreNews January 26, 2026
2025 was another powerful year of impact for the Two Ten Footwear Foundation. Through relief grants, higher-education scholarships, and upskilling opportunities, we supported footwear employees and their families during moments of hardship — and helped open doors for long-term opportunities. Together, we continued our mission to provide hope, opportunity, and community across the footwear industry.
Read MoreNews November 17, 2025
Ready to apply? Two Ten is now accepting applications for higher education scholarships to be awarded for the 2026-2027 academic year. The deadline for submitting a completed application is April 1, 2025.
Read More